About adiverse

The humans behind the
machine speed.

Everyone in this industry is either hiding behind AI or pretending it doesn't exist. We do neither. We use the best tools available, and we check every single output before it touches your money.

Sophie and Lachie, co-founders of adiverse

Lachie and Sophie recording the adiverse podcast

Who we are

Two founders.
Zero account managers.

adiverse is run by the two people you'll actually talk to. No handoffs to a junior three weeks after you sign. No ticket system. When you work with us, the people making decisions in your ad account are the people who own the business.

We built adiverse on a simple observation: AI made ad production 10x faster, but it didn't make it 10x smarter. The brands winning in 2026 aren't the ones with the most AI. They're the ones with experienced humans directing it.

Lachie

Co-founder · Performance & Strategy

7 years buying media on Meta, full time. Lachie has managed and audited 200+ ecommerce ad accounts, which means when the AI produces something that looks smart but isn't, he's seen the exact way it fails before. He runs strategy, media buying, and every account-level decision.

Sophie

Co-founder · Creative & Client Delivery

Sophie leads creative execution and client delivery, turning strategy into the actual ads that run. Every asset that leaves adiverse goes through her hands, from AI-generated concepts to the final designer polish. If it doesn't look like your brand made it, it doesn't ship.

Why adiverse exists

We watched AI break
good ad accounts.

📉

The pattern kept repeating

Founders would plug an AI tool into their ad account, get confident-sounding recommendations, and follow them. Three weeks later: scaled losers, killed winners, and budget decisions made on numbers the AI simply got wrong. We watched one tool report 200 sales when the real number was 1,500.

⚙️

But the production speed was real

At the same time, the tools were genuinely revolutionary for making creative. Work that took a traditional team weeks (research, angles, copy, visuals) could happen in days. The problem was never speed. It was judgment.

⚡

So we built the missing layer

adiverse is that layer: 7 years of performance experience sitting between the AI and your ad account. We use Claude, Higgsfield, Gemini, GPT, whatever performs best right now, and a human strategist reviews every output before anything spends a dollar. Human judgment at machine speed.

How we operate

Four things we won't compromise on

Nothing goes live unreviewed

Every creative, every campaign structure, every budget change is checked by a human strategist before it touches your account. Zero exceptions. The AI proposes, experience decides.

Tools change. Judgment doesn't.

We're loyal to results, not software. We constantly test what's actually moving the needle and drop what isn't, so you're always running on the current best stack, not the one we bought a subscription to in 2024.

No black box

You'll always know what's running, why it's running, and how it's performing. Weekly updates in plain English, honest numbers, and if something isn't working, you hear it from us first.

Creative is the strategy

Since Meta's Andromeda update, creative quality decides who sees your ads before budget or targeting gets a say. We build everything around that reality: angles, variety, and testing volume the algorithm rewards.

Want to see how we'd
run your account?

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The humans behind themachine speed.

Two founders.Zero account managers.